Validating AthenaTov Solutions with real consumer response through own-label products
Active ingredients offered through AthenaTov Restoration Solutions are validated via own white-label products with real consumer usage. Ingredient efficacy, technology performance, and formulation satisfaction confirmed first by consumers become the foundation for partner brand success.
Preview the market potential of AthenaTov actives and technologies in real consumer markets.
We launch own white-label products made with AthenaTov actives and technologies first, collecting and sharing authentic consumer usage data.
D2C market validation through proprietary platforms
Manufacturing premium finished products with proprietary ingredients and selling through our global D2C platform (ToveLife.com)
Real-time market data and trend assets
Real-time archiving of ingredient demand and global market trend data from actual consumer feedback
Global launchpad and co-sales channel support
A global market launchpad and sales channel for partner brands adopting AthenaTov ingredients
No products have been registered.
No products have been registered.
No products have been registered.
No products have been registered.
This Privacy Policy explains how AthenaTov OÜ ("AthenaTov", "we", "us", or "our"), a private limited company registered in the Republic of Estonia, collects, uses, discloses, and protects personal data when you visit our website at https://athenatov.com or otherwise interact with us.
We process personal data in accordance with the EU General Data Protection Regulation (Regulation (EU) 2016/679, "GDPR"), the Estonian Personal Data Protection Act, and other applicable European data protection laws.
AthenaTov OÜ
Tornimäe tn, Building No. 5, 10145 Tallinn, Estonia (European Union)
Email: support@athenatov.com
Depending on how you use our website, we may collect the following categories of personal data:
We process personal data only where we have a lawful basis under GDPR Article 6:
We use strictly necessary cookies to provide core website functionality. Optional cookies (such as analytics) are placed only after you provide consent through our cookie banner. You may withdraw or change your preferences at any time via "Cookie Settings" in the website footer.
We retain personal data only for as long as necessary for the purposes described in this policy, unless a longer retention period is required by law. Contact form submissions are generally retained for up to twenty-four (24) months unless a longer period is justified by an ongoing business relationship or legal claim.
We may share personal data with trusted service providers (such as hosting, email delivery, or analytics providers) who process data on our behalf under data processing agreements. Where personal data is transferred outside the European Economic Area, we implement appropriate safeguards such as Standard Contractual Clauses approved by the European Commission.
Under GDPR, you have the right to access, rectify, erase, restrict processing, object to processing, and data portability, where applicable. Where processing is based on consent, you may withdraw consent at any time without affecting the lawfulness of processing before withdrawal. You also have the right to lodge a complaint with the Estonian Data Protection Inspectorate (www.aki.ee) or your local supervisory authority.
To exercise your rights, contact us at support@athenatov.com.
We implement appropriate technical and organizational measures designed to protect personal data against unauthorized access, alteration, disclosure, or destruction.
Our website is not directed at children under sixteen (16) years of age, and we do not knowingly collect personal data from children.
We may update this Privacy Policy from time to time. The "Last updated" date below reflects the most recent revision. Material changes will be communicated where required by law.
Last updated: June 2026
These Terms of Use ("Terms") govern your access to and use of the website operated by AthenaTov OÜ ("AthenaTov", "we", "us", or "our"), a company incorporated under the laws of the Republic of Estonia. By accessing or using our website, you agree to be bound by these Terms. If you do not agree, please do not use the website.
AthenaTov develops and commercializes longevity and cellular health technologies, including research platforms, ingredient solutions, and related informational content. Information on this website is provided for general business and informational purposes and does not constitute medical advice.
You may use the website only for lawful purposes and in accordance with these Terms. You agree not to:
All content on this website—including text, graphics, logos, images, trademarks, and software—is owned by or licensed to AthenaTov OÜ and is protected by intellectual property laws. No right, title, or interest is transferred to you except for a limited, non-exclusive, non-transferable license to access the website for personal or internal business use.
Submitting a contact form or other inquiry does not create a partnership, agency, distribution, or supply relationship unless confirmed in a separate written agreement signed by both parties.
The website and its content are provided on an "as is" and "as available" basis without warranties of any kind, whether express or implied, including merchantability, fitness for a particular purpose, and non-infringement. Scientific, technical, and product information may change without notice.
Nothing on this website is intended to diagnose, treat, cure, or prevent any disease. Always seek qualified professional advice before making health-related decisions.
To the fullest extent permitted by applicable law, AthenaTov OÜ and its directors, employees, and affiliates shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or related to your use of the website. Our aggregate liability for direct damages shall not exceed one hundred euros (€100), except where liability cannot be limited under mandatory law.
The website may contain links to third-party websites. We are not responsible for the content, policies, or practices of third parties.
Your use of the website is also governed by our Privacy Policy, which explains how we collect and process personal data.
These Terms are governed by the laws of the Republic of Estonia, without regard to conflict-of-law principles. Any dispute arising out of or relating to these Terms shall be subject to the exclusive jurisdiction of the courts of Tallinn, Estonia, unless mandatory consumer protection rules provide otherwise.
We may revise these Terms at any time by posting an updated version on this website. Continued use after changes become effective constitutes acceptance of the revised Terms.
AthenaTov OÜ
Tornimäe tn, Building No. 5, 10145 Tallinn, Estonia (EU)
Email: support@athenatov.com
Last updated: June 2026
